We spoke to dozens of British households over the last few months, who assure us, that, yes, they do need all that stuff...
When researching this article I decided to have a look at all my "stuff" and see if I really needed it. I don't own a house, or a car, but I do have a lot of stuff! And in the past, I have had even more stuff!
I like to think of my self as a modern day renaissance man, when in fact, I am more modern day consumer, and have just as much stuff, and continue to buy more stuff, despite having only a backpack, with a small number of possessions in it. When I need (want) new jeans I buy them, when I want a new laptop, I buy it, when I want new aftershave I buy it, etc... I am no different to anyone else, despite wanting to be free from all the stuff. Even if I don't need it, buying it feels good, and for a short moment in time, I feel pretty damned happy!
From what people told me, they were not addicted to buying stuff, it was the fact that they had a house, and obviously needed to fill it with furniture etc